The business of bottled water is a twisted one. Many people around the world pay premium prices for a half-litre bottle of water, while 1.1 billion people do not even have access to the bare minimum of safe drinking water. Bottled water is a multi-billion dollar industry, built around convenience and lifestyle. Vast amounts of energy are spent carrying huge numbers of bottles around the world in ships, airplanes and trucks. And think about the waste produced by all the discarded plastic bottles!
Surely there is a better way to use this water, energy and money. This controversy raises important questions of why this high-end market is booming, while safe water for the poor is not. At QuaWater we believe that solutions are available and that safe water for the poor is achievable! With the right products, the right marketing, and the right mind-set, the poor can be served with healthy water just as well as the rich!
We can all contribute to this, by drinking water from the tap in our homes, purifying it if necessary, and by avoiding bottled water. And for less than 100 Rand per person rural villages in Africa can have their own safe drinking water supply!
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CSIR Campus
Building 17B, 117
Brummeria
Pretoria - Postal address:
PO Box 72461
Lynnwood Ridge
0040
South Africa
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[...] a town in New South Wales, Australia has decided to ban bottled water over concerns about its environmental impacts. It is believed that this is the first town in the world that has put a complete ban in place, but [...]